Color theory is one of most powerful tool you can use to make the right impression. Colors will set a mood, inspire people to take action, they affects how we act and feel. Research shows that 90 % of the snap judgements are influenced by color and increases brand recognition by 80%. That’s why choosing the right color is so important for your brand.
Use red color to grab attention. But keep in mind that large doses of red can be overwhelming.
Orange is optimistic and keeps us motivated.
It's excellent colour for grabbing people’s attention
Yellow is optimistic and analytical.
In general best way to use yellow is as a highlight color
Green represents growth, balance, stability, harmony, nature.
Green is linked to an emotional response of feeling safe and secure.
Blue natural and universal.
It represents calm authority and confidence
Violet brings calm and peace.
Color of spirituality, is associated with royalty, quality and luxury
Serious, sophisticated and timeless.
Grey color is modern looking, sleek, sophisticated and stylish